The Importance of having a Community
Similar to other online communities, crowdfunding platforms are a virtual space where people come together with others to converse, to raise funds for a common goal. According to Kickstarter statistics, 31% of all backers are repeat backers. Therefore, if you create a community for yourself that believes in the longevity and success of your campaign, your campaign is bound to be a success.
To create a community, you need a group of people who not only want to live in a world in which your project comes to life but who are also prepared to put their own money in to make it happen.A community in the sense of crowdfunding is not just for monetary value. But it is also to help advocate for your project, service or business to others who will in return fund you project and become long term advocates.
The power of community is something that should not be ignored. The collective appreciation of your project will not only help you work hard towards reaching your crowdfunding goals, but it will also be good for your project after you have finished your crowdfunding campaign as you will already have a number of followers.
You need a community for support, belief and motivation.Some days those big goals just seem impossible. On those days when you most want to give up, you need to lean on your community the most. They believe in you, which in return should help you believe in yourself too.Even on those days when your belief in yourself isn’t waning, doing what needs to get done can seem overwhelming. Look around your community and be inspired!
Your community will hold you accountable for the success of this project. There is nothing like having to be held accountable for what you are looking to create long term. Allowing your community to check up on you and your progress is definitely a great way to push you to succeed.
The ability to have people that cheer on you, keep you accountable and also fund your projects are definitely important to you. Remember to reward them during your project. Rewards do not necessarily mean giving away some part of your business or your end product, although your community will enjoy that too.
You can reward your community by showing off the success of your campaign, sharing what happened after you finished crowdfunding and taking your community on a journey with you. The more you share with your audience the more they will advocate for you and that is definitely what you need.
If you need further help or information about crowdfunding on our platform, do not hesitate to get in touch via the contact us option.